CFFS

Prize for the best corporate identity in 2009

20/11/09

The French Federation of Disability Sports receives the award for best corporate identity in 2009 by Strategy / Sportfive for its FFH's logo, the best logo in Europe

Yesterday, during a ceremony held at CNOSF and bringing together the major players in the communications and sports marketing, the new visual identity of the French Federation of Disability Sports won the Strategies / Sportfive in Category Design & Visual Identity .
Released in May, the new logo of the French Federation of Disability Sports, devised by creative agency Corporate Logic, symbolizes a new era, that of a new dimension to his movement, marked the core values of sport, freshness and enthusiasm.

Strategies, weekly reference marketing, communications and media, and Sportfive, international agency sports marketing, were combined to present the 2nd edition of GP Strategies / Sportfive Sports. This event aims to promote the best communication actions undertaken in the field of sport through advertising campaigns, event operations, press relations and public design.

The jury, composed of professionals from the worlds of media, communication, sports and sports marketing has chosen to reward the new logo of the French Federation of Disability Sports in category "Design-Visual Identity". It succeeds the French Football Federation winner of the 2008 edition. Strategies for the Magazine: "Far from the clichés, the logo symbolizes the light off and the game with his three initials, and the use of generic Wheelchair".

The French Federation of Disability Sports warmly welcomes the recognition given by professionals and paid tribute to the imagination, the rightness and effectiveness of the agency teams Logic Corporate.

Photo: all the winners of Strategies / Sportfive, with, from left, Benoit Hétet , head of communications FFH, Fabrice Renard, creative director and partner at Logic Corporate, Jean-Paul Moreau, Secretary General the FFH and Blandine de Leiris, Development Manager and Director Corporate clients in Logic.

Publicity of the FFH video : Click here to view